Advertisers may have you seeing the tougher approach updates to Google policies as the Grinch, but there is a potential windfall. Lower CPAs and higher search volumes may be the treat for being on Google’s nice list this year.

To help with this we have rolled out new Google-friendly templates for our Next-Gen platform to get you on the best converting platform for the season. We are working on more ways to make the switch to Next-Gen even easier so stay tuned for updates.

Be smart and get your campaigns set up and running before December 1st.